Today, I’m talking to Jonathan Keith of ONE Sotheby’s International Realty in Fort Lauderdale Florida and a BreakthroughLuxury Coaching Client. Selling over $100m in sales annually, Jonathan is a top real estate agent running a team of over 20 agents, but it wasn’t always this way. Jonathan came into real estate in some of the worst of times. In our interview today he shares not just his great successes and how he did it. He also shares hitting rock bottom before he bolstered his career.  Jonathan brings us to his pivotal moments and talks about what it took and meant to become a top real estate agent, selling over one hundred million dollars in volume annually as he and I talk about How to go from Zero to Breaking One Hundred Million. 

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Chapter Notes:

00:00 Introduction 
00:43 Team JK in BreakthroughLuxury Coaching 
02:07 JK's real estate journey 
04:00 Short Sales and. the Great Recession 
10:38 The challenges of being a real estate agent 
17:23 JK on commercial real estate 
18:16 About CCIM 
22:14 Give more 
27:43 Agassi 
33:03 Do you really want it? 
35:54 Negotiables vs Non-Negotiables 
40:04 How to not give up 
44:31 Know the market and get ahead 
48:44 Get your game on 
50:09 The gifts of being a real estate agent 
53:19 The secret secret to success 
55:00 Research in motion 
01:02:37 How to get stuff done

People/ Resources Mentioned:

• Seth Godin
• Tony Robbins
• Andre Agassi
• Mayi de la Vega 
• Chris Anthony
• Seth Kaufman

Books:

• Go Giver by Bob Burg
• Open: An Autobiography by Andre Agassi 
• 2:12 a.m by Kat Meads

Quotes:

“Breath first.” 

“To dominate, choose the market job want to dominate and know it better than anyone.  

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About the Jere Metcalf Podcast:
Jere, current coach and consultant, former top luxury real estate agent of Sotheby’s International Realty, interviews the world’s most renowned and best real estate agents around the country. These Agents tell their stories, how they got into the business and what has made them successful from their biggest mistakes to their biggest breakthroughs in one of the oldest and most competitive industries.

All shownotes, videos and more at JereMetcalfpodcast.com

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