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Episode 2: Training managers, your real clients

Episode 2: Training managers, your real clients

Released Tuesday, 24th April 2018
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Episode 2: Training managers, your real clients

Episode 2: Training managers, your real clients

Episode 2: Training managers, your real clients

Episode 2: Training managers, your real clients

Tuesday, 24th April 2018
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As a trainer, it's easy to think that your clients are your students. Not true! An intro to training managers, who they are, and how you can and should think about them.
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Train Better

Corporate training is a big industry, and a potentially lucrative one for many freelancers and consultants. I should know; I've been training part time for nearly 20 years, and full time for about 10. Training has tons of advantages over "traditional" consulting — it pays well, you don't deal with bug reports and feature requests on a regular basis, you can schedule your work far in advance, and it leads to recurring revenue from satisfied clients. But if you're going to train, then you have to think a bit about what your'e doing. I divide this thinking into three parts: Pedagogical, logistical, and business. In this podcast, I'll explore these three elements of training. I'll also interview trainers to ask them about how they get clients, how they charge, how they create and improve their courses, and how you can become a better trainer, too.

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