We were privileged to chat to Coco Cachalia for the fifth episode of Transformation in a Crisis. Coco is the CEO of Grounded Media, a for-good marketing and communications agency focussing in education founded over 20 years ago. Coco spoke to us about the most glaring insights to come from the lockdown, Grounded Media's extensive and trusted history with brands such as SABC and FNB, as well as her predictions on the way forward for brands.