Welcome to Travel Matters recorded live on tape at TBEX Europe 2023 in Kalamata, Greece.

In this one we have a conversation with one of the speakers, Itai Marshall. He’s a Social Media strategist from Israel who made the leap from YouTube to TikTok, where he has now amassed more than 200,000 followers and 12 million likes with his high-energy and snappy video style.

Itai is also a video marketing coach, and his work includes showing tourism professionals how to effectively create short-form video.

At TBEX in Greece he did two sessions: “Elevate your Online Presence and Personal Brand with TikTok” and “Creating the Ultimate Short Form Video”

You can follow Itai on TikTok, Instagram, and on any other SoMe channel as itaimarshall.