When Len May tried cannabis for the very first time, he remembers instantly feeling like he could just suddenly focus. And from that point on Len developed an interest in the scientific study of cannabis, and the potential medical benefits. Now today, Len’s company, Endocanna Health, is asking a very interesting question, which is, what can our DNA tell us about our relationship with cannabis? Len’s company has created a product called Endo DNA which uses DNA analysis similar to companies like 23 and Me to look at their customers DNA and create a report detailing their bodies personal relationship with cannabis, and how to maximize the positive benefits that they're looking for.

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond.

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