Michael Szykowny, ESPN’s Senior Director of Motion Graphics & Project Planning, talks with Troika's Kevin Aratari about the building blocks of bringing a campaign to life.

Reinventing Local News

Dec 19th, 2017 19m 17s

Tegna’s VP of Marketing Meredith Conte shares insight on brand evolution beyond the TV screen and what it means to re-invent local news from top to bottom.

Entertain Change

Oct 31st, 2016 17m 42s

Troika is built on the vision and mission of leading the way and recognizing opportunities for clients in the fast-changing media landscape. Dan Pappalardo, founder and CEO of Troika, discusses the company's Entertain Change philosophy and how

The Sports Experience

Aug 31st, 2016 16m 12s

Troika's Cultural Anthropologist Susan Kresnicka and Creative Directors Gil Haslam and Seton Kim talk about the expansion of live sporting events and fan engagement.

Thinking Beyond Creative Strategy

Jun 11th, 2016 25m 54s

Troika’s new Head of Strategy Smruti Shah talks about brand strategy in the consumer products world, and what we can learn from it in entertainment media.

Marketing in Content-Obsessed World

May 26th, 2016 26m 18s

Emmy Award-winning creative director Kasumi Mihori talks about why marketers need to think about their business like they think about their daily lives.

The Future of Brands

Mar 18th, 2016 19m 31s

Troika's inaugural podcast for it's new show, The Power of Brands, features Troika’s Kevin Aratari on how the future of branding hinges on the words of a poet.

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