The one about Web3, Long Takes in Movies, Insta360 Cameras and the film “No Way Out” - TG101 

00:00:00 Introduction  

Here are your hosts, Roger and Pascal.   

00:03:03 In the News  

A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

00:14:12 Content Spotlights  

ROGER: The 25 Greatest Long Takes in Movies of All Time by Andres Gonzalez: https://movieweb.com/greatest-long-takes-in-movies-of-all-time/ 

PASCAL: What is Web3 and how could it change the internet? byAdrian Ma 

Assistant Professor, Journalism, Toronto Metropolitan University for World Economic Forum: https://www.weforum.org/agenda/2023/03/what-is-web3-and-how-could-it-change-the-internet/ 

00:29:56 This Week in History  

Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

00:38:27 Marketing Tech and Apps   

ROGER: It’s all about true innovation in action cameras 

Insta360 X3 – Full 360 filming: https://store.insta360.com/product/x3 

Insta360 Go – Action Camera with an amazing twist: https://store.insta360.com/product/go-3 

PASCAL: It’s all about getting your business on the map 

Apple Business Connect https://businessconnect.apple.com/ take control of how future customers see you across Apple Maps, Messages, Wallet and other apps. 

Bing Places https://www.bingplaces.com/ get found when customers search from their computer, tablet or mobile phone 

And don’t forget Facebook Places https://www.facebook.com/places/ 

00:49:44 Film Marketing  

NO WAY OUT (1987) 

Directors: Roger Donaldson  

Writers: Kenneth Fearing (novel), Robert Garland (screenplay)  

Music by: Maurice Jarre  

Starring: Kevin Costner (Tom Farrell), Gene Hackman (David Brice), Sean Young (Susan Atwell), Will Patton (Scott Pritchard), alongside an extensive cast  

Strapline(s): Is it a crime of passion, or an act of treason? 

We look at the marketing for this edge of the seat political thriller, including a look at the Lobby Cards and the Photography. And we ask how different things could have turned out had they marketed this as an erotic thriller. 

About Two Geeks and A Marketing Podcast    

Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.  

Roger is a...