You either love it or you hate it... What do YOU think of Black Friday?

Some of us think it's a fun time to research deals and make huge savings. It might even symbolise abundance to you. Others may think it's a waste of energy and that it's negatively pressuring consumers to buy stuff they don't need.

Either way, it's a huge opportunity for anyone selling products or services to take a slice of the pie.

But this year it just didn't feel right to me - despite all my forward planning, I decided to pull my Black Friday offers this year after listening to what my audience really needed from me.

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