When You're This Big, They Call you Mister
Released Saturday, 16th March 2024
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When You're This Big, They Call you Mister
When You're This Big, They Call you Mister
Saturday, 16th March 2024
Good episode? Give it some love!
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There are some time-honored honorifics in the world of marketing.
“Honorifics” are titles like Mr., Mrs., Doctor, Captain or Colonel.
Like Colonel Sanders, Dr. Scholl’s, Mr. Clean and Mrs. Butterworth’s.
They’re usually leaders in their category.
Is it because those products are the best?
Or – is it because those brand names give the products a sense of respect and authority?
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Under the Influence with Terry O'Reilly
Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.Join Podchaser to...
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