In this episode of our podcast host Juma Bannister answers questions submitted by followers on social media. The podcast covers discussing topics from content strategy to video content. Among the questions, there are a few important discussion points that include the effectiveness of short form versus long form content, the impact of podcasting on businesses, choosing the right content pillars, and common content marketing mistakes digital entrepreneurs often make. Juma emphasizes the importance of understanding the audience's preferences, knowing the customer journey stage and urges to not jump on irrelevant trends. The recurring idea throughout is the need of making content that is consistent, experimenting with different strategies and providing value rather than just advertising products or services.

00:00 Introduction and Overview

01:35 Q&A Session Begins: Short Form vs Long Form Content

05:35 How to Start a Podcast: A Beginner's Guide

10:41 The Impact of Podcasting on Business

14:24 Understanding Content Pillars

18:27 Top Mistakes Digital Entrepreneurs Make in Content Marketing

25:21 Conclusion and Final Thoughts

Subscribe to the Useful Content Newsletter
https://sendfox.com/jumabannister

Submit your Questions!
https://jumabannister.formaloo.me/questions

Neal Veglio makes a quick guest appearance in this epiosde!

Connect with Neal:
Linkedin: https://www.linkedin.com/in/nealveglio/ 
Website: podknowspodcasting.co.uk 

Thanks for listening. 

Produced by Relate Studios:
www.relatestudios.com
Music by Relate Studios

Host: Juma Bannister
Connect with me on Linkedin and follow me on X (Twitter)
Linkedin: https://www.linkedin.com/in/jumabannister/ 
X (Twitter): https://twitter.com/jumabannister