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Getting the most out of your Martech - Simon Spyer

Getting the most out of your Martech - Simon Spyer

Released Friday, 24th January 2020
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Getting the most out of your Martech - Simon Spyer

Getting the most out of your Martech - Simon Spyer

Getting the most out of your Martech - Simon Spyer

Getting the most out of your Martech - Simon Spyer

Friday, 24th January 2020
Good episode? Give it some love!
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Simon is a Data Science & Marketing Technology Partner at IRIS Worldwide

Simon believes that the role of Marketing is to understand the customer so well that the product or service sells itself. His expertise is in deep customer insight, whether it be customer and Big Data analytics or qual/quant research, and activating this data in the latest marketing technology to help businesses sell more and more often.

He has extensive experience doing this in both B2C and B2B but his passion is B2C and he is fortunate enough to have worked for some iconic brands: Sainsbury's, IKEA, Barclcaycard, KFC and News UK (The Sun) to mention just a few.

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Venturi's Voice: Technology | Leadership | Staffing | Career | Innovation

1
Venturi’s Voice brings you conversation with leaders from various technology disciplines - data, cyber security, development, cloud, infrastructure, business intelligence and more… Each week you will be able to relate, take inspiration and action the business education from our compelling guests. Outside of technology we tend to cover; career progression, influences, best practices, leadership, talent, recruitment and the inspiration behind our guest successes in career and life!

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