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#38. Phone Call Tracking & the Power of Call Analytics for Your Business with Nancy and Madelyn from CallRail

#38. Phone Call Tracking & the Power of Call Analytics for Your Business with Nancy and Madelyn from CallRail

Released Tuesday, 22nd August 2017
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#38. Phone Call Tracking & the Power of Call Analytics for Your Business with Nancy and Madelyn from CallRail

#38. Phone Call Tracking & the Power of Call Analytics for Your Business with Nancy and Madelyn from CallRail

#38. Phone Call Tracking & the Power of Call Analytics for Your Business with Nancy and Madelyn from CallRail

#38. Phone Call Tracking & the Power of Call Analytics for Your Business with Nancy and Madelyn from CallRail

Tuesday, 22nd August 2017
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Do you really know what you’re getting out of your marketing and advertising spend? Phone call tracking is nothing new, but there are definitely some exciting and innovative things happening in this area. Our guests today, Nancy and Madelyn from CallRail, share a bunch of valuable insights and features to help your business determine what marketing strategies are actually working. If your business receives enquiries and/or bookings via phone, then this episode is for you.

5 Questions You Can Answer After Listening To This Episode:

1. How does call tracking work for marketing?

2. What are the latest technologies to help businesses track calls and ROI from almost any source?

3. How to use call data to drive real business decisions and do marketing more cost-effectively?

4. What are some examples of businesses using phone call tracking technology like CallRail?

5. How can leading call tracking platforms integrate with your existing business systems?

INTERLUDE! If you’ve just discovered Vicinity Marketing, below is a short video about who we are and what we do. If you just came for the article, you can simply skip past the video and keep reading image

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From The Podcast

Vicinity

Advanced Digital Marketing Tactics, Stories and Technology Tips for Local Businesses, Franchises and Location-based Brands. Need to do local marketing better? We interview location marketing experts and business owners to bring you all the most effective strategies for location-based business growth. The Location Station Podcast is for small and medium sized company owners, larger brand marketers + anybody who wants to grow their share in localised markets (Online AND offline). We’re also about innovation. Technology is changing FAST and we want to help make sure businesses stay ahead of the curve. As much as this podcast is about local marketing, it is also about helping local and traditional-style businesses ADAPT and use marketing technology to reach wider audiences! From dentists to airports, plumbers to shopping malls, if location is important to your business or brand, this is the marketing podcast for you. Learn more at http://thelocationstation.com >>> Some of the location-based marketing strategies and stories we cover include:- Location-based marketing technology- Facebook Ads for Localised Engagement- Local SEO and link building- Digital analytics, call tracking and reporting- Google Adwords Pay Per Click Search Engine Marketing- Database marketing and automation- Business Websites and User Experience Design- Beacon technology for local marketing- Artificial Intelligence for Local Marketing- Virtual reality, augmented reality and mixed reality for marketing- Joint Ventures and Business Partnerships- Blogging and podcasting for local business- Online reputation management and reviews- Local marketing strategy- Business storytelling, branding and design - Content marketing and storytelling- Peer-to-Peer / Sharing Economy Marketplace Marketing- Drone technology for marketers- Local business online video marketing- Digital Marketing for Local Retailers- Customer service “hacks”- Local franchise marketing - Social media advertising and contests- Direct mail lead generation- Local display advertising and retargeting- Mobile marketing, advertising and SEO- Local business growth hacking and guerrilla marketing- Marketing tools and apps- Offshoring your marketing team- Reviews and reputation management- Local online marketing for franchises and corporate brands- Lead aggregators, directories and classifieds marketing- Instagram marketing for local businesses- Pinterest marketing for local businesses- Snapchat marketing for local businesses- Loyalty programs - And many more…

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