Do you find yourself scrolling through your social channels, and video is all over? 

Well, there is a reason for it, the platforms favor video at this point.

Vamp up your visibility and more engagement by exploring the use of short videos on Instagram. 

Don't miss the opportunity to attract a new audience for yourself and your business! 

Here are the key ideas I cover in this week's Video Marketing For Business Podcast:

✔️ With Instagram, their addition of stories, Reels, and IGTV, I share with you how the company is leaning more towards video. 

 ✔️ If you haven't yet, it's time to maximize Instagram Reels to create quick, under 30-seconds videos for engaging content that your audience would love to see. Multi-clip videos that are authentic and interesting will keep your followers hooked onto your page for more. 

✔️Try the 4:5 aspect ratio because it's going to show up longer in the feed. 

✔️ How often do you post IG Reels? Posting one at least a week is advisable, but it's now suggested to post at least three reels per week to up the game! 

✔️ Utilize IGTV; those can be anywhere from one minute to up to an entire hour of content for that long-form content you want to be repurposed on IG.

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