James Sun is a serial technology entrepreneur with several exits and is currently the CEO of Beautytap, and the Owner of Dramabeans. James was the first Asian male to land a spot on the NBC hit reality TV show “The Apprentice” in season 6, and became the first Asian finalist in the history of the show. After The Apprentice James became the host of his own TV show on The BBC, called “Sun Tzu’s War on Business” where he was tasked with and successfully accomplished turning around 12 companies in 11 different countries in a span of 18 months.

James is a champion of corporate diversity and inclusion, and an expert in the global marketplace and workforce, working with corporations to tap into their diverse employee cultures to not only empower them, but to give diversity cues to the company about how the products they sell are perceived, useable, and best presented to all cultures and ethnicities around the world.

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