What helps you compete in the market? Is it your unique product? Is it your operational efficiency? Is it your market segment? Or is it the alignment of your manufacturing and operational strategies with market needs and business goals? Since most manufacturers are part of a large process for their customers, simply thinking about your product's value prop may not be enough. You need to think about the entire value chain, how your products fit in that, and the implications and benefits it may have on the end goal of your customer.

In today's episode, we have our guest, Kishore Khaitan, who discusses how to align manufacturing strategies with business goals. He also provided key insights into his different businesses and how he could turn them around despite unfavorable circumstances. Finally, he discussed the manufacturing processes and market nuances of several manufacturing verticals, including industrial fabrics, paper plants, and textile parts.

For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.