In the ever-changing online world, one thing seems to be staying consistent and that is the continual development of Social Media. Rather than being a fad that will go away, Social Media is a growth industry and the main players have evolved to suit the changing nature of their users.

As a business, you need to be crazy not to incorporate some form of Social Media into your marketing strategy. But which ones are suitable for your business? You could take an all-bases attitude and have each one covered however if you are “flying solo” like me, this can take a considerable chunk of your time away from the key roles in your business.