More companies than ever are investing in corporate wellness programs, yet, each spent penny is scrutinized and debated. Whether it’s resistance to gaining executive buy-in or feeling pressure to quickly prove return-on-investment, corporate wellness leaders must overcome severe obstacles while promoting health and engaging employees. Analysts and executives continue to ask: “Is Corporate Wellness just a fad?” this interview provides perspective of why the question is being asked and the most effective ways of proving that wellness is a critical piece to their organization’s culture.