On episode 23 Michael dives into the value of vending, pop ups and outdoor/in door event to touch base with ones customer, specifically at the Melrose Trading Post every Sunday from 9 to 5pm. 

 Having true conversations with people whom digest your products is vital for it to grow. Honing in on your core group to feed them properly. Its all about delivering an amazing customer one of one experience that truly is transformational not transactional. Here Michael elaborates on vending at the famous MTP.

More at Writingsfrommichael.com