Welcome back to WHAT THE POD?! your go to podcast about podcasting! In today's episode we are doing a full on crowd surf into the world of branding. I always love my conversations with Kate Obert as she's a branding genius and this time you get to listen in on it. Kate shares with us why branding is so important and how you can start branding your podcast even before launching! Dude, I'm not kidding when I tell you this is a conversation you don't wanna miss. 

In this episode you will learn:

• What the hell is branding
• How to brand your podcast (even before launching)
• Creating a full sensory branding 
• Personal brand vs Company vs Sub-brand
• Branding beyond colors and graphics

Who tf is Kate Obert?!

Kate is a fashion stylist turned brand strategist who helps 6 & 7 figure entrepreneurs that have multiple brands - i.e personal, company, sub-brands - to create a cohesive brand that stands out. Her specialty is in rebrands & refreshes and creating full-sensory brand experiences.

Get in Kates world:instagram | Kate's Space

Resources:

Kate's Branding Bible: Get Now

Resources to launch your podcast:

Podcasting 101 Workbook : Download Your Free Copy Here

Podcast Essentials : Click Here to View My favorite 

Just Podcast Planner : Get 50% off using the code WTP at check out

Try Podbean Premium for 30 days free: Try Now

Get More Podcast Tips : Instagram

This Episodes Set-Up:

-Blue Yeti Mic (cardioid polar pattern) -Airpods-Recorded away from a window-Noise cancelling shield -Zoom to record (1 file)-Garageband to edit (no audio edits just content edits)