Markku from Okanagan Lifestyle, a local clothing company joins the podcast to share his journey of dreaming up an idea for a clothing company and running with it. He shares details on the new 2017 winter line and reasons behind some of his design style. We discuss the exciting products like the signature craft beer from BNA Brewing and a coffee from Canoe Coffee Roasters. Stories of future visions and a situation about how Dierks Bentley gets ahold of an Okanagan Lifestyle hat!@Cwhatsoutthere [email protected] okanaganlifestyle.ca @oklifestyle floatspace.ca basecampcards.com