Let me give you situation that you might find relatable. You're reading something in the paper, on the web or while doom-scrolling through social media. You come across something and the first thing that comes out of your mouth is What's the Hype?

Acting as a supplement to our newsletter, What's The Hype? by Perfunktory aims to break down trending subjects as perfunctorily as possible. An effortless, no agenda, playground where we discuss everything from music to gaming, technology, culture and my favourite, The Metaverse.