What’s Your Forte returns after a one-week break! This week’s guest is Sarah Hagan, a music industry consultant and artists relations expert with 20 years of experience. She talks about her career, the joy of live music returning and gives advice on how to break into the industry.Sarah started drumming at ten years old and began teaching drum lessons at the age of sixteen, continuing over the years as a way to fund her way through college. She completed a double-major in English and Criminal Justice, and was on her way to law school for an Entertainment Law degree when she was offered her first job in the music business. Sarah spent sixteen years at the Zildjian Company in the Artist Relations department, and also on the R&D team and product development teams, ending her time there as Director of Artist Relations for Zildjian and Vic Firth.Currently, Sarah hosts a music industry podcast called Sarah Hagan Backstage, holds the position of First Vice President and Treasurer for the Percussive Arts Society Executive Board, and is on the Board of Directors for Hit Like A Girl. Through her business, Sarah Hagan Media and Consulting, she provides marketing and artist relations consulting for multiple music industry brands including Gruv-X Percussion and Musora Media, who own Drumeo and Pianote.
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