In this episode of the Whiskey and Work Podcast, Kelsey sits down with co-founder of FG Funnels, Julie Chenell. They discuss Julie's journey from being a stay-at-home mom to becoming a successful digital marketing expert and coach, her role as the co-founder of FG Funnels and her mission to make tech and design accessible for entrepreneurs, and the importance of creative marketing strategies, such as bolt-on offers, in attracting clients and driving sales  Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! 

What we’re talking about…

• Julie's journey from being a stay-at-home mom to becoming a successful digital marketing expert and coach

• Julie's transition from blogging to freelancing and eventually launching her own businesses

• Her expertise in helping thousands of entrepreneurs create, build, and grow profitable online businesses

• Julie's role as the co-founder of FG Funnels and her mission to make tech and design accessible for entrepreneurs

• The unique features of FG Funnels and how it bridges the gap between beautiful branding and analytics

• Highlight the importance of creative marketing strategies, such as bolt-on offers, in attracting clients and driving sales

• Explore the challenges faced by entrepreneurs in 2023 and the anticipated trends in 2024

• Discuss the significance of solving level five problems and offering niche-specific solutions to target audiences

• The concept of stability and variety in business offers, emphasizing the importance of a clear, irresistible core offer complemented by creative bolt-on offers.

• The process of identifying one's cursive genius and aligning it with a market demand.

• Highlight the importance of standing out in a crowded marketplace by focusing on a specific niche or problem-solving approach

• Examples of effective USPs and strategies for communicating value to potential clients

• To learn more or connect with Julie, visit the links below! 

A {free} Tool or Two! 

Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. 

• How To Plan Your Business

• The Coaches Pricing Calculator 

• The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Julie Chenell’s Website

Julie Chenell’s Instagram

Kelsey Murphy’s Website 

Kelsey Murphy’s Instagram