Welcome back to WhyRobbie. This is episode 2 and today we're talking about Affirm, and what exactly makes them so valuable.

Please leave a comment or a rating. Thanks for listening and we hope you enjoy it!

You can find us at @Why_Robbie on Twitter

0:05 Intro for show

01:20 Episode breakdown

01:45 Brief Affirm timeline

03:23 Affirm business model

04:15 Intro and brief history to BNPL

06:21 How Affirm fills the desire gap

08:20 Competitors in the market

09:45 Reducing friction in the purchasing process

12:46 Why merchants win with Affirm

13:41 Main concepts that make people love Affirm

17:12 Outro