How Preglife proves that content apps are still valuable

Jade Arana, Head of Content and Premium at Preglife, talks about the strategic role of content in mobile apps. How to make a profit, create value and build trust with your audience.

As Preglife is about to launch premium content for the first time, Jade opens up about the strategy behind it, how to decide what content should be for free and what should be premium, pricing points, and more.

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