"Pouring Potential: Unleashing the Magic of Cannabis Beverages"

The President and chair of the Cannabis Beverage Association and VP of Marketing & Business Development Sorse Technology, Diana Eberlein, joins Kyra Reed to discuss the often overlooked category of cannabis beverages and her passion for changing that. She shares her personal journey of discovering and embracing cannabis beverages as a low-dose, approachable option for managing anxiety and social experiences. Diana highlights the challenges in popularizing this category among consumers who are not already familiar with cannabis products and explains the potential impact of hemp-derived Delta-9 THC (Hempty Nine) beverages in states like Minnesota, where they can be enjoyed alongside alcohol beverages in social settings.

Produced By PodConx

Kyra Reed - https://www.linkedin.com/in/kyrareed/

Women Leading in Cannabis - https://podconx.com/podcasts/women-leading-in-cannabis

Diana Eberlein - https://www.linkedin.com/in/diana-eberlein/

Sorse Technology - https://sorsetech.com/

Cannabis Beverage Association - https://cannabisbeverageassociation.org/

Women in Cannabis Mentoring Program - https://hopin.com/events/roadmaptofunding/registration