PJ Jones shares how she started and grew her goat milk soap business to financially sustain her family of 10.

There are a lot of fantastic lessons in our conversation including:

1. PJ actually never started making goat milk soap to sell it, but a shortfall in her family’s budget helped her recognize it as a business opportunity.
2. Why giving away free samples is a powerful method for promoting your product or service.
3. How her business instills her children with the ability to solve real problems and encourages them to never say, “I can’t.”
4. She recognizes she can’t do it all, so she uses the 80/20 rule to help prioritize everything she needs to do.
5. And why you need to focus on what you want to do and not what you think you are “suppose” to do.

Full show notes at https://lifeskillsthatmatter.com/show139 from Life Skills That Matter

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