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Ep: 18 - How brand is key to retail success

Ep: 18 - How brand is key to retail success

Released Monday, 15th February 2016
Good episode? Give it some love!
Ep: 18 - How brand is key to retail success

Ep: 18 - How brand is key to retail success

Ep: 18 - How brand is key to retail success

Ep: 18 - How brand is key to retail success

Monday, 15th February 2016
Good episode? Give it some love!
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It’s gone from scones and doilies to crazy and creative, but giving tea a retail makeover hasn’t all been smooth sailing. So how do you go from surviving to thriving in retail?

Maryanne Shearer, founder of T2, has been answering this questions with increasing confidence for two decades. With T2 stores surviving the global financial crisis, and now going global, Maryanne shares her insights into creating a retail experience, inspiring brand love, and keeping your course during tough times.

Maryanne chats with Xero In hosts RS and JV Douglas about her journey from failed homewares business to international buyout, and the value of a good cup of tea.

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