Let's explore the world of Circular Economy, particularly how it applies to businesses.

Humans have been taking, making and disposing of the stuff we need in an alarmingly linear way for too long. And, let's face it, our waste often ends as landfill. A different, increasingly important approach is that of a Circular Economy, which follows a non-linear flow. Designing products that can be "made to be made again", for example. You could say it's a mindset shift affecting everyone from single consumers to connected communities, stretching worldwide.

Join Guro Røberg in conversation with two experts working with Circular Economy daily. Emma Gains is Sustainable Development Lead with Arup, and Melissa Ciardullo is Project Leader for Circular Product Development at IKEA. Both companies are recognized as being leaders in initiatives around this topic.

In this episode, you'll hear about:

- The role circular economy and circular design can play in shaping your business in the future,
- Principles that can help you steer a safe course on what can be a seemingly tricky journey,
- And what could happen if businesses don't adopt this shift soon.

We hope you enjoy it!