Business owners often neglect the legal aspects of their business, which can exact a heavy cost. Attorney Ashley Fillingim breaks down some of the legal basics that every expert, influencer, and thought leader should understand and implement in their own business. Some key points:

• Understanding contract basics: offer, acceptance, consideration
• Why formality must increase as the stakes increase
• Why contracts are relationship builders
• Why collaboration contracts are necessary
• Why you must protect your intellectual property

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