Ten reasons why you should be an award-winning pet business
Ten reasons why you should be an award-winning pet business
Ten reasons why you should be an award-winning pet business
Would you love to be an award-winning pet business?
To gain recognition for the hard work you do and stand out from the competition?
Whether you own a grooming salon, a pet shop, training or dog walking service, or you make products that make a difference, being involved in industry awards will boost your credibility and attract new customers.
In this podcast episode, I'm sharing reasons you should aspire to be an award-winning pet business.
Plus tips on choosing the right award for you and using your win to secure media coverage.
Winning awards means you'll elevate your pet business, stand out from the crowd, and gain the recognition you deserve.
And you’ll hear from two pet businesses who have won awards to inspire you.
If this is something you'd like to work on, join my Pets Get Visible membership where the focus for April is awards and get 50% off your first month by clicking here.
Key topics and timings:
0.20 - Introduction
1.29 - What to expect from this episode
1.40 - Getting over the cringing feeling of looking for recognition
3.48 - How you can get support with your awards process and applications
5.50 - It's acceptable to self-nominate for awards
6.30 - Consider the purpose of winning an award
7.37 - Choose the right awards
8.49 - How applying will refine your business messaging
9.42 - Recognition demonstrates professionalism
10.49 - Case study - Niki French
12.10 - Awards boost confidence
12.54 - Winning gives third party validation of business impact
13.51 - Stand out from competitors
15.42 - Social media buzz and engagement
16.00 - Case study - Louise Humphrey
17.54 - Opportunities for public relations
20.45 - What to do if you’d like to work on applying for awards - come and join my workshop!
Further reading on this topic
How winning the SBS award with Theo Paphitis can raise your profile
10 takeaways from Theo Paphitis’ SBS event 2024
Kirsty Skeates shares why you SHOULD be applying for awards for your pet business
How to feel more comfortable and confident promoting your pet business
Is my Pets Get Visible membership right for you
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
From The Podcast
Your pet business content your way
Welcome to 'Your Pet Business Content Your Way,' a podcast to empower pet business owners to set aside the 'should dos' 'must dos' and 'got tos' and do things their way.My focus is about helping you do what feels right and enjoyable to you, rather than getting swept away in the latest trends.This podcast is a perfect match if you've felt bent out of shape trying to accommodate someone else's idea of content creation. Cast aside the notions of following a generic blueprint or making yourself miserable doing things that you hate!As an experienced journalist, consultant, author, coach, and pet business owner, I've combined my knowledge to identify and share strategies that feel good, fun and that you might even enjoy! This podcast is to inspire you to create pet business content in a way that resonates with you. I promise not to give you quick fixes or spoon-feed you strategies. Instead, I encourage learning and developing your distinct voice in content creation.The podcast operates in seasons, with a new episode released every Monday during the active season. As well as the tools, strategies and mindset shifts that will help you get noticed, I’ll showcase successful pet professionals who've put their big pants on and marketed their work their own way. It's all about carving out your own path, not following the crowd.The aim is not to create buzz just for the sake of getting noticed, but to genuinely help people and make a difference in your unique way.By tuning in, my hope is that you'll discover a renewed excitement about marketing your pet business authentically. Connect with me on social media @rachelspenceruk, join my friendly and supportive Facebook community, and let's create content in a way that feels right for you.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacyJoin Podchaser to...
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