Shelli Gonshorowski is a Master Commercial Editor. Coming from a background in Radio Audio Production, Shelli has worn all the hats when it comes to telling stories.Shelli gives you her top insights into being better at story telling when it co

Your Best Photo Day - Top 5

Oct 6th, 2021 22m 14s

Do you simultaneously love and hate getting your photo done?Some days as a Photographer, I feel like the dentist (no offence to dentists), but somedays I am greeted by nerves and people that tell me how much they hate having their photo taken!

I'm Here to Shoot - I mean Photograph the President

Sep 24th, 2021 25m 11s

In 2015, I got a strange last minute call to photograph a meeting between the President of China Xi Xinping and the CEO of Microsoft Satya Nadella. Jet, lagged, exhausted and walking off the plane speaking with the U.S. Secret Service and the

20 Minutes late to film Howard Schultz - Lessons I learned

Aug 7th, 2021 18m 35s

ACK! I hate being late!I go to great lengths to be organized and on time, it's incredibly important to me.This day, I was late and there was nothing I could do about it.I learned a lot this day. I think there are lessons that apply to all sort

The First Time I Filmed Britney Spears

Jul 28th, 2021 27m 54s

Lessons I learned - SO YOU DON'T HAVE TO! ;-)There are so many things I would do differently if I got a re-do. How much better or worse would I have done if I'd used my voice better? How do I deal with anxiety- that creeps into my life? And how

Tell WAY Better Stories with Your Images Top 3 Ways

Jul 16th, 2021 16m 24s

It's called Visual Narrative - fancy speak - for the story you see in an image. I grew up fascinated by a book of images painted by Norman Rockwell. I don't fashion entires stories into my images; part of an image is capturing a moment.BUT - yo

Stay on Brand with Your Social Feed - Top 3 Ways

Jul 6th, 2021 19m 7s

It's hard enough to get social media out to your audience daily, without worrying about whether it's on brand! ...or is it?Staying on brand is WAY easier than you think with these Top 3 Expert Techniques.

The Top 3 Secret Powers of Color

Jun 23rd, 2021 20m 3s

Are you using color correctly to in your business?Of the 4 Colors in this title, 2 are the same chroma, but one subliminally speaks to you about health, while the other suggest responsibility. One chroma through social experience suggests crea

The 2 MOST Important Parts of Visual Branding

Jun 16th, 2021 19m 37s

...and they have NOTHING to do with pictures!Visual Branding is all about communication. WHAT we communicate and the WHY of our audience are the two most important ingredients ... and they are often forgotten!This is the 1st Episode of a 6 Part

Launching a New Product from Zero with Jen Kramer

May 26th, 2021 22m 19s

Launching from nothing is HARD. It's hard on our ego, it's hard on income and you have to celebrate small successes. Harvard University and Linked in Learning, educator/lecturer Jen Kramer, just killed it, growing her mailing list from 0 to 1

TOP 5 Ways to Take WAY WAY Better Mobile Images

May 20th, 2021 21m 17s

Everyone takes photos with their iPhone or mobile camera. As a professional photographer and film maker, I have found that my iPhone is SO good, that I often leave my good cameras behind when I am shooting for myself. Mobile phones have some p

Top 5 Ways to Lock in Creativity

May 11th, 2021 21m 17s

We are ALL required to be creative everyday. It's difficult to multitask, move between projects, and stay creative; we are torn in so many directions every day.As a former platinum recording engineer turned campaign photographer and film maker

WHAT!?!? Professional Lighting - for Free - My Top 3!

Apr 28th, 2021 18m 48s

These 3 images all look "pro." Which were shot with expensive professional lighting and which were shot with (FREE) natural light?Did you know that cameras are really just light recorders!?! If you have great light, even an inexpensive phone c

The Top 3 Ways Color Sets the Price Point

Apr 21st, 2021 18m 5s

Who doesn't need a little psychology of color in their repertoire?Your audience processes images up to 60,000 times faster than they read copy. In the milliseconds that they process the image of your product or service and their brain sets a p

The Top 5 Things the CSI Miami Computer Will Do for Your Social Feed!

Apr 14th, 2021 22m 44s

A.I. is changing the way we record and see the world. When CSI Miami used to "enhance, zoom, enhance" it wasn't credible in 2003 - WELCOME 2021! Here are the Top 5 ways machine learning is going to improve your images for better messaging - s

The TOP 3 WAYS Visual Branding is like a Rock Band!

Apr 6th, 2021 19m 4s

The TOP 3 WAYS Visual Branding is like a Rock Band!WHAT IS VISUAL BRANDING!?!It's easy to describe - google it! ...or is it?At first look, the google description of Visual Branding seems accurate.Google: "Car" - it's also accurate. But, if yo

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