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Adam Alter

Guest on Fresh Air
Adam Alter is an American marketing author and also teaches at New York University Stern School of Business.


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Recent episodes featuring Adam Alter
The Rise Of Addictive Technology
Fresh Air
Author Adam Alter says that technology is designed to be addictive, and that the gratification it provides is similar to that of other addictive behaviors, such as drug abuse or gambling. Alter's book is 'Irresistible.' Jazz critic Kevin Whitehead reviews 'Monk Dreams, Hallucinations and Nightmares,' from pianist and composer Frank Carlberg. Maureen Corrigan reviews the novel 'Heretics' by Leonardo Padura.
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Episode Count
Podcast Count
Total Airtime
49 minutes, 10 seconds