Brennan Dunn is the founder of Double Your Freelancing and helps teach freelancers and agencies how to earn more money and work with better clients, he is the co-founder of RightMessage, a software company and he also hosts the Double Your Freelancing Podcast.
Brennan is the co-founder of RightMessage and the founder of DoubleYourFreelancing.com. He's also started and sold another SaaS company, Planscope.
Brennan Dunn is the founder of Double Your Freelancing and helps teach over 50,000 freelancers and agencies how to earn more money and work with better clients. He’s also the co-founder of RightMessage, a software company that helps bring on-site personalization to the masses.
I talk about why I've been M.I.A., and share how focusing on expected results helped me win over a new client.
When you shop for anything, check with the business owners and ask, “How’s business going?” They will be happy to share their thoughts. Roadmapping involves interviewing and understanding a client to identify their needs and craft a solution for them. Take care of and protect your clients to develop successful and reliable results. My guest today is Lionel Martin, a software and DevOps engineer who helps technology startups improve how they build using the Cloud. As a freelancer, he experienced the income and project roller coaster, which was very stressful. Lately, he has been doing high-value consulting. Lionel shares tips he has implemented that may benefit your company. Tactics he uses that are game changers to make a good impression on clients and get them to pay him more include being more descriptive rather than prescriptive and not having a portfolio. Today’s topics include: Organizing your business and personal life: Schedule, time, and bandwidth Making mindset changes by setting up hands-on consulting and roadmapping to be able to implement strategic or tactical changes 4 Phases of Engagement: Diagnosis (identify problems), Prescription (recommended solution), Implementation, and Reapplication Expressing empathy during diagnosis and prescription to understand why client is willing to spend money on you; walk in their shoes before going directly to your comfort zone Having hesitations and being confident enough to talk with any client in any industry and deliver value Having curiosity, willingness to help, and asking questions - talk business with people Getting qualified leads and clients involves content marketing and focusing on strategic conversations for productizing (3 months for productizing to packaging) Building trust and positively changing your relationship with clients through roadmapping; others deliver biased advice geared toward their services Waterfall vs. Agile Development: Where do you need to get to, where are you now, why is now bad, why is there better, and how can you help them get there? Assess risks Hear It Before They See It: Investing time to talk to client, offering proposal, and getting them to buy an option Resources and links: Lionel Martin Lionel Martin Email
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Creator Details

Location
Norfolk, VA, USA
Episode Count
89
Podcast Count
5
Total Airtime
2 days, 11 hours