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Advertising Stories

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Episodes of Advertising Stories

Thomas Schwab and Interview Valet - The Best System To Help You To Become A Podcast GuestA podcast guest that is on the ideal show, with the right message, the right interview technique, and effective podcast marketing wins more awareness, frie
Steve Ratti  And The Ratti Report - Advertising Agency New Business Leads Served Up DailyAs Steve Ratti, the Managing Editor of The Ratti Report says: "Ratti Report is the leading digital newspaper for ad agencies aggressively seeking pitchable
Patrick Renvoisé  of Sales Brain On How To Manage A Brain  On ZoomJust listen to this neuroscientist on how to sell using a virtual system like Zoom.What is Patrick's Sales Brain? .... "SalesBrain is the first neuromarketing agency with a scien
True Story's Elicia Putnam On Managing Large & Critical Group Retreats -- VirtuallyNo way we are going to be able to do a retreat online. Impossible. Right? Wrong.Elicia tells y'all how to guide a group that needs to get aligned, to meet their
An Advertising Agency CEO On How To Win A Virtual PitchLinda Lane Gonzalez, CEO of Miami's Viva Multicultural agency on how to win a virtual pitch. Combine Zoom + love + hooking up + a very smart advertising agency + video + influencers + inter
The #1 Advertising Agency Search Consultant On How To Win A Virtual Advertising Agency New Business Pitch.AAR Partners' Lisa Colantuono covers the good, bad, and ugly of virtual selling. This might just be the most compelling interview I have d
OK, The Smartest? Well, This Is, In Fact, Arguably The Truth.  And, Michael Moszynski  Does Have An English Accent To Boot.Michael and his Creative Director business partner  Alan Jarvie built what is arguably the world's greatest global ad age
Malvertising Is Hijacking Your User Experience And The Advertising World. "Hello. This is Wells Fargo Bank please open this important message by sending us your account number and password. Oh, and while you are at it, how about sending us your
Michael Farmer... The Man Who Drives Advertising Agency ProfitabilityWant to make more bucks and smile lots running a really smart advertising or digital agency? You know what I am talkin about. WPP's founder Sir Martin Sorrell knows.Michael is
Sooner Or Later You Will Sell Or Buy A Digital Or Advertising AgencyAdvertising Stories delivers the how-to sell and buy. Media Advisory Partners' Mark Holdreith, a specialist in M&A services for small and mid-sized marketing services and media
What Is Up With The In House Agency?Advertising Stories talked with uber-experienced Steve Morvay (Ogilvy, Saatchi, HBO and on) about the why and why should a marketer go in-house with their marketing and advertising and content development and
Most Experienced ECD? OK, One Of Them,Of course, you can argue with my description of Patrick (Pat) Peduto. But go ahead and argue with the following...ECD on accounts like Burger King, Toyota, AT&T, Nabisco. See the list at the bottom.Author o
M&A Expert Dominic Rinaldi Of Sun Acquisitions On How To Buy And Sell That Special BusinessI've bought and sold and created a few businesses. I know that there is a real art to M&A and Dominic Rinaldi of Sun Acquisitions is both an artist and a
Brilliant, Actionable Thinking From A leading Advertising Agency Search ConsultantI had the great pleasure of working with Michael Keeshan who was President, COO of Saatchi & Saatchi Advertising New York, global Cheif Strategic Officer of Saatc
Totally Unignorable African-American Ad Agency. L.A. Style.Wil Shelton runs L.A.'s Wil Power Integrated Marketing, a major force in African-American advertising and marketing. Here is just one not-ordinary thing that they do:"Wil Power Integrat
Who better to discuss the appalling lack of diversity within advertising and marketing universe than Wil Shelton, the CEO/Founder of L.A.'s advertising agency Wil Power Integrated Marketing. Wil Power is a unique independent African-American ma
So, You Want To Grow Your Advertising Agency - Much Faster.This just might be one of the smarter interviews about how to grow your business I've listened to (and I am less than 1/2 of the conversation). I interview Joe Koufman of Setup an Atlan
Podcasting News - Some Go or No Go Podcast Information.Hi, I am Sara, Peter's AI assistant. I want to share some podcasting information from Podnews, the leading podcast news resource, and its author James Cridland.Critical questions you should
Jon MacDonald Of the CRO Consultancy The Good On How To Sell More Stuff By Using Science, Data, And Some Common Sense.The Good are masters at conversion rate optimization. Need a definition of conversion rate optimization? Here you go: conversi
Is There Life After Advertising? Yes. Many.Here are some thought starters to get those next stage juices flowing.Head over here to read how Tim Ferris and Noah Kagan think that you can start a million-dollar business. LOL, yes this weekend. Wan
Michaela Alexis Millennial LinkedIn Trainer and Coach + Espresso Fuelled LinkedIn Learning Instructor + Helping Businesses and Audiences Shine on LinkedIn + Solopreneur = A Super Star LinkedIn coach and guide, even Guru.Oh, and those K-Swiss sn
Priscilla McKinney is the CEO of Little Bird Marketing and the host of the popular Ponderings From The Perch podcast. Priscilla is a podcasting veteran who gets it.Hear how Pricilla built a podcast program based on having clear business objecti
Test Your Website Page Speed. Fast Is Good.Here are three tools. There will be more tools and tips coming in Advertising Stories' new section 'advertising and marketing school.'Google PageSpeed Insights. Google’s Mobile-Friendly Test. If you ar
Cathy Taylor Discusses How Chevy's Tahoe Totally Screwed Up A Very Early Consumer-Generated Program.Hear how Cathy, of Adweek, discusses this mighty digital fail. Yes, we are going all the way back to a podcast interview I did in 2006 when Chev
Cathy Taylor Predicted The Future Of Google Advertising In This 2006 Podcast Interview.She was right.Cathy talks about the digital ad world as it was in 2006. Do you think that you know where Google came from? Think again.Cathy has been a write
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