Episode from the podcastBusiness Wars

TikTok vs Instagram | Dance, Dance, Revolution

Released Monday, 7th December 2020
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It's August 2016 and Instagram co-founders Kevin Systrom and Mike Krieger are about to pull off the tech equivalent of a heist — and they just might get away with it. But despite its success, Instagram faces trouble at home when Mark Zuckerberg starts rocking the boat.

In China, TikTok founder Zhang Yiming has his eyes on global expansion. He's willing to spend big to acquire his competition — and that poses a huge threat to Instagram's supremacy.

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