Chloë Thomas is an expert in the area of eCommerce and marketing.  She is a renowned speaker and author having written 5 books in this field.  Her most recent work is called “Customer Manipulation: How to Influence Your Customers to Buy More and Why an Ethical Approach Will Always Win”

Chloë has been Involved with everything from startups to international businesses.  She has done everything from project managing website builds, to creating marketing strategies, to managing Google Adwords and Email Segmentation.

She has  run her own marketing agency since 2007 and today she’s focused on helping businesses understand how eCommerce works and where the right opportunities are.

Today you’ll learn about:

• The ethical way to manipulate your customers to become repeat customers
• The 5 stage customer master plan
• How someone used Chloë’s model to create a seven figure business over two years

As mentioned on the show:

How to reach  Chloë :
@chloe_ecmp
https://ecommercemasterplan.com

Customer Manipulation: How to Influence your Customers to Buy More and why an Ethical Approach will Always Win, Chloë Thomas

Quiet: The Power of Introverts in a World That Can’t Stop Talking, Susan Cain

Essentialism: The Disciplined Pursuit of Less, Greg McKeown

Living Your Best Year Ever Darren Hardy

Kickstarter, crowdfunding

Pascale Culverhouse,  https://www.electrictobacconist.com

Tesco, world’s 5th largest retailer