Today's episode is with the founders of Relationship Audits and Management, Carey Evans and Simon Rhind-Tutt.

They are invited in by creative agency leaders and client services directors to assess the strength of their client relationships and provide recommendations and guidance for how to retain and grow the accounts.

In this episode they share tip after tip from years of experience talking to agency clients about what they want most from their agencies.

They remind us of many of the fundamental principles of account management having spoken to hundreds of clients and having built up years of benchmarking data from client interviews about what works and doesn't work when it comes to successful agency client relationships.

In this episode you'll hear:

* Why becoming the go to person within your agency for a chosen topic can accelerate your career* The winning agency formula for any pitch* What clients say 64% of agencies never do but should* How you can make your client's life easier* The average % time clients have to spend of their day liaising with all their agencies* How to create instant rapport with your client* A method we can borrow from professional services firms for how to get to know your client's business quickly* Five of the biggest trends they are seeing about what clients want most from their agencies right now.....

....and lots more valuable tips and reminders for how to make sure you excel in your account management role.