DataHawk
DataHawk: The eCommerce PodcastEpisodes
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Berlin Brands Group - one of Europe's youngest unicorns - are on their way to realizing their goal of becoming the largest eCommerce company in Europe!Malte Karstan, Head of Acquisitions - Europe, talks to us about BBG's 15+ years of eCom learn
John Hefter, a Thrasio Founder and Shawn Parry, Asso. Director, Product Launch, on why they're going back to the basics after having acquired 200 brands and over $3 billion in funding, and where the FBA Aggregation model is headed. Hosted on Ac
The new big thing that allows brands to reach shoppers beyond Amazon, and get super granular with their targeting. Who is it for, when is the right time for it, what campaign metrics are available, and tips & tricks - Episode 14 of DataHawk's e
What is Amazon Live? a conversation with Raphaël Menesclou, head of marketing at DataHawk and Prateek Haralalka, head of customer success also at DataHawk. Hosted on Acast. See acast.com/privacy for more information.
50% of shoppers already begin their shopping journey on Amazon. The rest, via other channels, such as Facebook, Instagram, Youtube, Google Ads. Have you ever wondered where your Amazon sales comes from outside of Amazon advertising? If yes, wel
In this episode, Adam Epstein, VP Mergers and Acquisitions @ Boosted Commerce talk about building a Top E-Commerce Brand House by Buying Brands Globally, from the US to China. Hosted on Acast. See acast.com/privacy for more information.
How Flipp.com is quietly leading a retail revolution with its 50 million app downloads and saving families thousands of dollars a year. Hosted on Acast. See acast.com/privacy for more information.
Investors are pouring billions towards building eCommerce Brand Houses - the P&Gs of tomorrow. So what is the opportunity these FBA Aggregators are looking to tap? And what is the value they're creating? We peel the layers on one of the hottest
Covid has shown us that what is Amazon's greatest competitive edge - FBA - is also their Achilles' heel.From limiting inventory to just essential items, to delivery delays & asking sellers to remove inventory from their warehouses, it's been a
The holy grail of Amazon selling - The Buy Box! A staggering 80% of all Amazon sales go to Buy Box holders! In a hyper-competitive marketplace with over 2 million sellers and 350 million products, the Buy Box is the holy grail of Amazon selling
The fate of your Amazon business is determined by algorithms. More specifically, by Amazon's A9 Algorithm. However, they recently made significant changes to this algorithm, changing the weightage given to certain parameters. This new avatar is
In today's episode a completely new topic, where we're going to discuss Amazon Sponsored Ads - If you're not familiar with terms such as PPC, ACoS or Amazon Sponsored Display Ads, don't panic and stay tuned, we'll break it down for you. Hosted
Brands have the most gorgeous product images on their Amazon listings, and have even hired wordsmiths to write their PDP copy. Yet, both traffic & conversion remain low. At DataHawk, we made a podcast on how you can take a data-driven approach
In episode 3 of the eCommerce Podcast by DataHawk, we explain why you should care about Keyword Rank Tracking on Amazon, the benefits you can reap from tracking the ranks for both organic as well as ad related keywords, and how you can use Data
EP02: A data-driven approach to generate profitable Keywords ideas for your Amazon products listings
In this second episode, Othmane and Raphaël dive deeper on the Amazon SEO topic by discussing how to generate profitable keywords ideas to improve your Amazon listing, generate more organic traffic, and optimize your margins with a data-driven
Welcome to the very first episode of DataHawk eCommerce Podcast, a learning and knowledge sharing hub for growing and established brands & retailers selling in and out of marketplaces, including Amazon.For this first episode, we're gonna cover
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