Which is worse? Not getting your brand or store discovered online - or getting good traffic but then facing a high level of returns?

Most online stores are facing both of these challenges.

There’s a new service though that helps retailers overcome these problems.

This surprisingly simple-to-implement solution provides a platform for shoppers to browse styles that have been carefully curated just for them.  The selection is based not only on style preferences, but also on body types.

Meet ShopYourFit, where consumers can find clothing that not only looks good, but also fits.

In this episode I’m talking with Matias Gath, founder of ShopYourFit. 

He’ll be explaining how a combination of algorithms and user data enables ShopYourFit to pull clothing from any Shopify store based on both the consumer’s size and style preferences.

He’ll also take a deep dive into some of his company’s unique findings on identifying the right fit for the right customer.

Before we get started, if you are looking to stay on top of what’s happening in e-commerce, without spending all day scrolling through newsfeeds, then check out our weekly Ecomm Strategist newsletter.  You can find it at  ecommstrategist.com.

OK, let’s learn how we can sell more apparel with far few returns.

Learn more about ShopYourFit at www.shopyourfit.com