Maeva Cifuentes
Executive ConversationsEpisodes
Episodes of Executive Conversations
Mark All
Search Episodes...
Welcome to another episode of The SEO Growth Podcast! This time, we talk with Alex Ross, a Content Marketing Head, about the tenets for the success of a company newsletter.Today we chat with Alex Ross about getting your newsletter to feel li
"Everyone internally talks about what we do differently, and that translates to how they communicate their values externally. Anytime there's disarray inside the house, you can always feel it outside the house."Welcome to another episode of T
“You need to know all extraneous variables affecting your audience’s pain point and use the LEMA framework to build content around that.”Lily introduces us to the LEMA Framework, which stands for Logic, Explicitness, Memorability, and Actionabi
“Google is attached to fresh content that includes all the latest nuances in information. We focused on our keywords, and made sure that all the reoptimised pieces were up to date with the latest information, as well as the best graphics, lates
“It comes down to understanding all the metrics used in your business, not in the SaaS industry as a whole. You do need to understand what’s important and relevant to your business. And most importantly, think like a business owner.”Welcome to
"Using the Realm of Relevancy framework in your marketing efforts can make your content an unlimited resource for you to constantly pull from."Welcome to another episode of The SEO Growth Podcast! This time, we chat with Liam Bartholomew, Vice
“We use artificial intelligence to connect more people, and that's kind of the way I think of content. So often for organizations, they're just deeply focused on the message that we're all trying to get out to meet deliverables. Human-centric c
“Product-led content is any type of content that strategically weaves a product or a service into the story, and uses it to illustrate a point, solve a problem, or help the audience accomplish a goal.”Welcome to another episode of The SEO Growt
"We've started a Global Payroll-themed talk show, which is a video-first podcast. We invite guests on the show, we interview them about topics that are relevant to global payroll leaders—as a way to build a relationship with them and to learn a
Meet Sandeep John, Director of DemandGen at Outplay, as he chats about turning branding campaigns into successful lead generation machines. Sandeep discusses the importance of branding in building demand and shares insights on his background in
Gomada co-founder Julian Schaaf explains how he gained 300 sign-ups in a year via content distribution, operations, and testing strategies. He discusses hiring, wrong SEO hypotheses, and prioritizing customer feedback.Connect with Maeva on Link
In this episode, we talk about:Video content productionVideo marketingVideo marketing metricsConnect with Rish on LinkedIn: https://www.linkedin.com/in/rishabhb/Connect with Maeva on LinkedIn: https://www.linkedin.com/in/maevaeverywherePrevious
Hello again listeners! Welcome to another episode of the SaaS Leader Interview Series.This time, we’re joined by Tara Panu, VP of Marketing at VoiceFlow, the collaborative platform used to build chat and voice assistants, to talk about leveragi
Hello again listeners! Welcome to another episode of the SaaS Leader Interview Series!This week, we’re talking to Andrew Davies about his first year heading up marketing at Paddle, a $2.4 billion valued company that helps SaaS businesses set up
“It’s not SEO in-house vs. agency anymore. Having SEO in-house is a must, so the question for the SEO agency option is when”Welcome to the 4th episode of The SEO Growth Podcast! This week we’re again with our founder and CEO, Maeva Cifuentes, j
Hello dear listeners! Welcome to our third episode of The SEO Growth Podcast.This week we’re joined by Usman Akram, Head of SEO at Flying Cat Marketing, as he talks us through how we can report our SEO efforts to leaders and stakeholders.We dis
“I don't think there's anything wrong with running an affiliate blog and going after high-volume keywords. It's just an understanding of what strategy you're after and how you're gonna justify going into content, then reverse engineering your s
“Rankings are obviously very important; people just get too blinded by rankings and forget all the most important things about business and sales.”Welcome to the 2nd episode of The SEO Growth Podcast! This week we’re joined by the founder and C
Welcome to the first episode of our revamped podcast, now renamed The SEO Growth Podcast. In this episode, we explore the Flying Cat’s philosophy: holistic SEO. Traditional SEO is based on running keyword research to produce content “for SEO” (
“Building a good distribution plan essentially means that for less total content production, you're able to get that much more actual output.”Hello hello Flying Fans! In episode 83 of the Flying Cat Marketing podcast, we sat down with Casey Hil
“Really great content and open content that really tries to elicit feedback, I think is a really strong starting point for building a community that actually has substance to it. It's not just a list of blog posts that we're dropping on people.
“One of the ways that you could discover whether SEO is the right channel for the business that you're working with is basically understanding two questions. First, are the potential customers of your business actually aware of the problem your
“At the end of the day, we’re not trying to say we do magic. We're just trying to say, ‘we'll take all the information that you have first-party collected inside of your company, and we'll make it available for you.’”Hello, hello! In this episo
His last name was difficult to pronounce, but it was extremely easy to have a valuable conversation with marketing and growth expert, Vukasin Vukosavljevic.During this interview, we chatted about which marketing interventions can lead your comp
“So these were super important milestones that we were able to achieve thanks to this combination of real strategic SEO and really high-quality content, that our sales team had a direct impact on with their advice.” Hello hello! For episode 78
Join Podchaser to...
- Rate podcasts and episodes
- Follow podcasts and creators
- Create podcast and episode lists
- & much more
Unlock more with Podchaser Pro
- Audience Insights
- Contact Information
- Demographics
- Charts
- Sponsor History
- and More!
- Account
- Register
- Log In
- Find Friends
- Resources
- Help Center
- Blog
- API
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More
- © 2024 Podchaser, Inc.
- Privacy Policy
- Terms of Service
- Contact Us