Creating surveys that work for participants and deliver high-quality insight is no mean feat. This is because the survey process is complex, with multiple considerations at every step in the journey.In this webinar, guest speaker Caroline Jarre

Continuing the Sample Conversation: A Panel Discussion with Sample Providers (Part 2)

Jan 27th, 2021 1h

Last November, we brought together leaders from our FocusVision Decipher Sample Marketplace partners for an educational discussion around the world of sample today. We covered many topics, ranging from APIs to quality checks but we quickly foun

But What About the Sample? A Panel Discussion with Sample Providers

Nov 20th, 2020 1h

Without our participants, we would not have any research. Yet how we reach potential respondents, and the ensuing data quality is a source of on-going concern. Indeed, in our recently released ‘How You Research’ study, frustrations with sample

Ask the Experts – Leveraging Virtual Ethnographies

Oct 28th, 2020 56m 42s

Curious to learn how you can use virtual ethnographies to gain rich insights? Join guest presenters Sara Dougherty and Jennifer Cuthill, Partners at Clearworks, as they share how you can use virtual ethnographies to get closer to your customers

Panel Discussion: Conversations with Transformative Researchers – Reflecting on a Year of Accelerated Change

Sep 30th, 2020 59m 45s

Last September, transformative researchers Shelly Bouren from the Detroit Pistons, Krista Hilton, Ph.D. from ADP, and Tiffany Ng from Experian, came together to discuss how they research - the types of approaches used, their frustrations, trend

Culture + Community in a Time of Crisis: Behind the Scenes in a Large-Scale Survey

Aug 19th, 2020 59m 32s

oin us to hear a powerful story of collaboration, with 10 partners across industries, over 650 participating cultural organizations, and 124,000 survey respondents, providing deep insights into the cultural landscape during the COVID-19 pandemi

Content Marketing and the Role of Insights: A Conversation with Courtney Kay

Jul 22nd, 2020 57m 18s

Content marketing, while in existence for over 50 years, has grown exponentially in the past 5. Traditional unidirectional advertising campaigns broadcasting product benefits has evolved into two way exchanges where brands deliver value through

Ask the Experts - Unpacking Agile Research

Jun 24th, 2020 56m 7s

As the agile software development methodology became mainstream over the past decade, other industries, including market research, have appropriated the term into their world. There's much talk about the shift to 'agile research' but in reality

Ask the Experts - Uncovering Emotion Through Online Qualitative Research

Jun 10th, 2020 59m 23s

In recent years, emotion has been a leading buzzword within the insights industry - and for good reason. Developments in academic thinking and understanding of cognition, specifically emotions and their function within decision-making, have sig

Ask the Experts – Your Online Focus Group Questions Answered

May 21st, 2020 58m 32s

In our recent webinar around online focus groups and interviewing, you had questions. Over a hundred of them! They ranged from requests for moderating tips (‘It’s like herding cats!’) to the technical ins and outs of managing stimuli and the ba

Radical Insights to Make Something Meaningful Happen – A Conversation with Thom Kennon

Mar 26th, 2020 55m 39s

“Find an insight, articulate a strategy, create some value, see what happens.” This is global marketing strategist Thom Kennon’s deceptively simple yet effective formula. But how do you find that insight? What makes it fresh? And how does it al

Panel Discussion: Voice of the Customer – What Does This REALLY Mean?

Mar 3rd, 2020 58m 31s

Voice of the Customer. At its core, we can all agree it is exactly what it says - giving your customer a voice - but what happens when you really dig into what VoC means within organizations and how it is implemented? Should we rather be talkin

2020 in Clear View: Trends Shaping the Year Ahead

Jan 28th, 2020 58m 14s

2020 in Clear View: Trends Shaping the Year Ahead. It’s not just a new year but also a new decade and we are all wondering what the roaring 20s will bring. As businesses continue to transform to create experiences to attract and keep their cust

Panel Discussion: Conversations with Transformative Researchers – How Research is Changing and What It Means

Jan 28th, 2020 1h

Panel Discussion - 2020 in Clear View: Trends Shaping the Year Ahead. It’s not just a new year but also a new decade and we are all wondering what the roaring 20s will bring.

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