High Priority
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Are you hungry? If not, you will be very soon. To end the year, High Priority is headed to the dinner table with Miguel Trinidad, executive chef at 99th Floor. The dynamic, inventive chef talks about everything from the moment he discovered his
It is never easy being the first, but anything worthwhile is going to present challenges. This week, High Priority welcomes Tengku Chanela Jamidah, founder of Halal Hemp and the first member of the Malaysian royal family to openly advocate for
Early in the month of November, voters in Maryland and Missouri made a major statement by legalizing the recreational use of cannabis. While it is always great to see voters and lawmakers make an effort to change the way cannabis is perceived o
Life comes at you fast, but the growth of social media will come at you faster. Within the last 15 years, sites such as Instagram, TikTok and Twitter have become indispensable tools that impact politics, economics, news and beyond. As a result,
There are many entry points into the cannabis industry, but few are quite like that of this week's guest, Whitney Beatty. After developing several successful non-fiction projects for FOX, BET, Sony, Discovery and CMT, Beatty found herself in th
Rob Sims brings new meaning to the popular slogan, "More Than An Athlete." Following a nine-year pro football career and a successful stint in the real estate field, Sims reunited with his teammate, Calvin Johnson, to launch Primitiv, a forward
Addressing complex issues of socioeconomic importance requires complex approaches. Whether it's through film, fashion or advocacy, Kristal Bush, founder of Stay Lyfted and Free My Weed Man, has utilized every portion of her diverse skillset to
People of color face many challenges in and out of the workplace when entering the cannabis industry. Entrepreneurs of color must not only navigate business spaces that were often not designed with them in mind, but they must also overcome the
Studies often point out that the average millennial remains with an employer for less than three years before transitioning to a new job or place of work. While younger generations have a propensity to move into new roles quicker than their pre
Twenty-six episodes have aired, more than two dozen guests have discussed their journeys into the cannabis industry and countless memories have been made. Fifty-two weeks after highlighting the work of social impact brand 40 Tons, High Priority
With a little water, care and hard work, the cannabis industry continues to grow in the Garden State. New Jersey's thriving medical market coupled with the launch of adult-use sales is expected to generate $1.6 billion by 2025. As the state's m
It is not often that a successful corporate healthcare and merger acquisitions attorney transitions into the cannabis industry. In this week’s episode, we talk to Laury Lucien, co-founder of Major Bloom, about her career journey, Major Bloom’s
In recent years, mainstream media outlets have become more receptive to cannabis stories, but for writers like Mehka King, this moment in time reflects a distinct need for publications dedicated to elevating BIPOC cannabis experiences. In this
Creating a more equitable cannabis industry has already taken form in numerous campaigns and initiatives –but what does it mean to codify these values as a full-fledged corporate social responsibility (CSR) program? In this episode, we speak t
Cannabis has been a part of Asian healing traditions dating back to 2900 BCE –so why is the plant so stigmatized within Asian cultures today? In this episode, we speak to Ophelia Chong, founder of Asian Americans for Cannabis Education, about h
With the U.S. cannabis industry inching closer to federal legalization each year, more companies than ever are entering the fold. Considering the steady influx of new businesses in this increasingly saturated market, how can new and established
While the cannabis industry continues to grow and evolve, the impact of the War on Drugs lingers on. Thousands of people remain incarcerated for nonviolent cannabis-related offenses with little to no legal support. Furthermore, those who are ab
Washington, D.C. is home to many of the nation's most prominent lawmakers and policy discussions about the federal legalization of cannabis. However, the nation's capital is not often thought of as a hub for cannabis innovation and business. Fo
Over the past two years, social equity programs have become noticeably commonplace in all sectors of the cannabis industry. While committing time, capital and resources to addressing the lasting consequences of the War on Drugs is a necessary f
Legacy operators defined cannabis culture throughout the decades-long War on Drugs. Now, these businesses have a unique opportunity to proudly own their history and grow their brands in plain sight as more states create a pathway for legacy bus
In a constantly evolving industry like cannabis, it can be especially difficult for aspiring entrepreneurs to find the appropriate educational resources to start their own companies. For business owners of color, this becomes yet another barrie
While the regulated cannabis industry continues to flourish with record rates of year-over-year growth, Black ownership and representation have actually dwindled across the country. Cannabis for Black Lives (CfBL), born out of Cannaclusive, aim
The fragmented nature of cannabis legalization has made it especially challenging for industry advocates to pass comprehensive social equity-focused policies across the U.S. –but Tahir Johnson is in a unique position to enact change on both fed
Since passing in March 2021, New York’s Marijuana Regulation and Taxation Act (MRTA) has been recognized as one of the most progressive pieces of cannabis legislation in the country. While the bill prioritizes key social equity initiatives –inc
Cannabis has become one of the most coveted lifestyle products in recent years, but many consumers still face obstacles finding 420-friendly lodging while on vacation. Monique Jackson-Fitzgerald and her husband, Rick, set out to introduce an in
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