Tim Stiefler
How Not to Start an Ad AgencyEpisodes
Episodes of How Not to Start an Ad Agency
Mark All
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Luke Sullivan is an advertising hero of mine who agreed to talk to me on the podcast. Why? I have no idea. He's the author of Hey Whipple Squeeze This, the first book I read when starting out as an advertising creative, and one I've reread mul
Today's episode features multi-agency owner and all around marketing ninja warrior, David Moore. He currently runs two agencies and has done some wild and effective things to generate new business.One time he sent a long piece of foam board to
"We make cool s**t for brands."I'd be lying if I said I loved it. It’s a little try hard, and to Simone Oppenheimer and Rachel Segall, it isn't a compelling, sellable point of differentiation.You see, Simone and Rachel run their own startup.
Steve Harrison and I discuss his book "Can't Sell, Won't Sell." It's going to ruffle some of your feathers.There's definitely been a lot of change this past year to correct the problems in our industry, some of which may have been over correct
I saw Craig speak on an Adweek panel and knew I had to chat with him. In a crowded dental hygiene space, he found a way to stand out. Finding a niche, a genuine niche, is something so many brands struggle with. Enjoy this MasterClass in brand d
Quirk Creative has been popping up everywhere as I've gone through this entrepreneurial journey. They're a small agency, like Gush, but 3 years ahead of us. And they've accomplished a ton in that time.They've gone from 2 to 20 employees. Adwe
Data runs everything. If you can harness it through qualitative and quantitative research, you'll win. Listen in as Josh Cole, CMO of Sky Zone, takes me through how proper research works.
Angelic Vendette is a master of influencer marketing who shows me how to not suck at doing it myself. She developed and lead campaigns at Sephora, is the current Global Head of Social, Content & Influencer Marketing at StitchFix, and is applyin
Max Johnson is an email marketing ninja warrior. So much so, he was hired by the Hilary Clinton's campaign to do it for them. Now he's applying his black belt knowledge to his own business (Awe Inspired) and divulging his tips and tricks to me.
Dave Dye got a grocery store owner to agree to something unusual. For over a month, Dave created ads using a sandwich board stanchion thingy on the sidewalk outside the storefront. He chalked really creative ads. Really straightforward ads. Sim
After a 3ish month hiatus “…but seriously” is back. And dare I say, bigger than ever.Why the break? Well we got busy. In a good way. We still are, but I’ve brought on support so I can do the show. Hopefully you continue to get as much out of i
Jon Bond is the Bond in Kirshenbaum Bond + Partners (KBS today). Regardless of how you feel about KBS now, while Jon was there they turned out better creative, more consistently then anyone at the time. It's how they became the largest independ
Mark Denton is the Guy Ritchie of advertising creatives. You can hear it in his voice and see it in his accolades – just google him. He's one of the few people who graduated from ad creative to ad director. He’s also written a book about remain
The art of Business Development and selling has become the most important part of my job. So I spoke to someone who's really good at it. Here are 3 key takeaways from my conversation with the ex Nascar and Redbull executive, Gregory S. Jacobs.
The LinkedIn algorithm is ever-changing. Travis Lachner, mastered it. Today, he has 30,000 LinkedIn followers, a successful ad agency and consulting firm called South Ventures, and a mustache fit for the roaring 20's. Here are three key takea
Don't let the image below fool you, Ryan Fey is a nice, fun-loving, teddy bear of a man. He's also the Co-Founder of Omelet, an ad agency that gets paid to make stuff that doesn't suck. But now he's onto his next adventure, #GrillDads.Grill D
I started as an account guy, telling clients they were right and pretending to smile. Graham Drew started as a PR guy, ringing the phones and pitching stories with soul-crushing results.Today, I run a struggling ad agency and Graham is a Globa
This has been a tough week for Gush, and by extension, me. But through the highs and lows this podcast remains an absolute joy.Today I'm stoked to share my conversation with Marty Karaffa. He's a legendary planner and the former Global Head of
If you work in advertising and don't experience a midlife crisis, you might be an alien.Mychael Owen isn't. He's a man. And a few years ago he left his own agency to pursue a greater purpose in the clothing industry. Nowadays, Mychael has a su
Doug Scott gave me my start in advertising.I was a 24-year-old former personal assistant to Tucker Max, with zero advertising experience and no clue what a "dial in" was. For Doug, that didn't matter. He didn't hire normal people. He took on r
I don't get strategy.I don't see why its important, why you can't use your own intuition, why its worth all that money, and why entire floors of agencies are dedicated to that discipline. Briefs are obnoxious and longwinded and insightful insi
Today's guest is David Angelo, an American Advertising Federation Hall of Achievement Inductee, and the founder of David & Goliath.But, he's much more than that. David is a purpose hunter. To him, an agency should embody what you care about mo
Entrepreneurs are:2x more likely to suffer from depression6x more likely to have ADHD3x more likely to struggle with addiction11x more likely to receive a bipolar diagnosisHampus Jakobsson knows this more than most. Over the course of hi
Cindy Gallop is the Michael Bay of business and she's here to blow shit up. If you don't like it, that's on you.She's unapologetically motivated, radically authentic, and is making the world a better place in ways you'd never expect.Beyond th
Dan Park is the CEO of Clutch, a disruptive #automotiveretail company that sells cars online.In the past, I've interviewed experts on the #advertising side. Dan isn't. He's a client. And understanding how businesses evaluate agencies is invalu
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