Our guest today is David Darmanin. Chronologically, he has a doctorate in Law, is passionate about design, and is a conversion rate expert. Back in 2014, David was frustrated with a lack of an all-in-one, affordable CRO (conversion rate optimization) solution. So he brought a team together to build that dream tool. The result is Hotjar. VentureBeat reports that the tool “staked its claim on the future of CRO.” Standing behind this remarkable success is a talented team who works 100% remotely. How did they work this out? In the following talk, David shares with us his secret recipe for cooking up the dream team. Some key points:
• Once you go remote, you go remote all the way• Identify the right people for remote work• Know your hiring preferences and refine them on the go• Counterintuitive, yet critical hacks in the hiring process• Get beyond what candidates tell you• The two key values of an ideal candidate
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