Ever wondered how to craft a pricing strategy that doesn't just keep the lights on but actively propels your business forward? Anthony and Jhanilka unpack this very challenge, revealing the ins and outs of setting service fees that reflect value, attract customers, and maintain profitability. We're peeling back the layers on market pressures, sharing personal anecdotes and lessons from our students. Tune in for an honest discussion on the trials and triumphs of establishing a financial framework that works for you, whether you're in the cleaning sector, retail, or any service-driven industry.

Join us as we dissect the viral tale of Tessa's TikTok success, demonstrating the undeniable influence of narrative in today's digital landscape. Our conversation isn't just about recognizing the power of a good story; it's about applying these insights to your business and understanding how a single, well-told experience can open doors to new opportunities. We also address the practical side of entrepreneurship—from the role of discounts and customer service policies to when flexibility can turn a potential conflict into a loyalty-building moment.

In our final thoughts, we offer a candid take on the critical early decisions that shape a new cleaning business, emphasizing the pitfalls of underpricing and the strategic selection of clients. We're here to guide you through these foundational choices, so your business not only survives but thrives. And remember, your voice matters to us. Drop us a line on our YouTube channel and help our community grow by sharing your insights and leaving us a review. Join the conversation, and let's navigate the exciting, complex world of business together.

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---Resources----

Learn how to start and scale a cleaning business without cleaning ANY Houses
Cleaning Business University Course

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