Is there a hidden sexual symbolism behind the famous golden arches? Yes (apparently). I laughed at this, thinking it was BS, but today I realise I’m probably wrong. See subtle tweaks in logo designs dramatically change how they’re perceived. Today, I talk to Professor Nazuk Sharma as she explains how tweaks to design can make people buy. 

Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-listConnect with Nazuk on LinkedIn: https://www.linkedin.com/in/nazuksharma/Nazuk’s Google Scholar Profile: https://tinyurl.com/bdduyt2kThe story behind McBreasts: https://tinyurl.com/2pdbx8ak