This episode of On Branding is brought to you by Circles Conference, a creative conference for the creative community. Learn from world-changing thinkers and innovators, to inspire, create, and repeat. Attend this September 18th and 19th in Grapevine, Texas, to mingle with speakers like Jessica Hische, Kathleen Shannon, the Heads of State, and more. To grab your tickets before their gone, visit circlesconference.com.

Kathleen Shannon is known for being kind of a powerhouse. A designer, creative director, and strategist wrapped up into one moving, shaking, phenom among the design community, Kathleen brings a sense of pizzaz and energy to every single brand project she touches. Spiritual. Whimsical. Buzzing with life.

She is the co-founder of Braid Creative, working alongside her sister Tara Street – the two are a yin-and-yang between complimentary right-brain, left-brain skill sets. Offering creative visions and, yes, a shoulder to lean on during what can often be an intense branding process, Kathleen helps solo-prenuers, bloggers, photographers, designers, artists and other 'makers' refine and embolden their message so that they can make money with focus – and purpose.

Besides taking on clients, Kathleen has also become highly popular in the online design community for the Braid E-Courses she develops with her sister, where they share bits-n-pieces of the Braid Method – a tuned in approach that helps anyone (clients and non-clients alike) give thoughtful meditation for why their brand exists...and for who.

And, if she weren't busy enough, Kathleen is the proud new mother of baby Fox, born this spring.

We caught up with Kathleen this week to discuss how new motherhood enhances the intensity of the creative process, authenticity that magnetizes new - and shifting - audiences, and making time to connect with her legions of creative, ambitious fans all over the world.