This episode features Pam Didner, a B2B marketing consultant, author, speaker, and podcaster. Pam dives deep into the world of B2B marketing, sharing her expertise on how to bridge the gap between sales and marketing teams. She discusses the challenges faced by B2B companies, including creating a solid marketing plan, and offers valuable tips on website lead generation and content marketing strategies.

Pam also highlights the importance of a well-designed website and reveals her secret strategies for client acquisition. You’ll learn how Pam stays up-to-date with the latest marketing trends and gain practical advice to become a B2B marketing rockstar.