What if someone could just hand you the keys to a successful business? You’d think making money as an entrepreneur would be so much easier that way. In fact, that’s the key idea (and advantage) of buying a franchise.
You see one on the street corners off of practically every interstate exit in America. The golden arches of McDonald’s are famous around the world. And no matter where one is located in the world, they all follow the same branding, the same process for preparing the food, everything.
So then the question becomes, “Should I buy a franchise?” There’s a lot to consider before you answer that question... something that pole studio owner Lena learned during my coaching call with her.
Lena has owned and operated her studio in Georgia for three years. And she came to me thinking about purchasing a franchise and wanted to know my thoughts on it.
So in this live coaching episode of the Pleasurable Profits podcast, you’ll learn the questions you need to ask yourself to discover whether or not buying a franchise is the right thing for you. I walk Lena through this process and tell you about what you need to research and be aware of before taking the plunge.
8:53 - The first thing to ask yourself when thinking about buying a franchise
10:24 - The second thing you need to look into before purchasing a franchise
15:27 - What does it take to run a franchise?
18:34 - How alignment is a must-have as a franchise buyer
23:52 - The difference between franchising and licensing
27:30 - Recapping what you need to ask yourself and research before buying a franchise
31:49 - A legality you need to be aware of before you purchase a franchise
36:05 - Why you need to experience what you’re buying before you invest in a franchise
40:44 - Why pole studios, in particular need a strong brand name
Find me on Instagram or LinkedIn or email me at [email protected].
“Scam Alert - How do you spot a franchise scam?” | Entrepreneur
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